Choose 15-20 bad websites (these can be corporate/professional websites or personal homepages that have more than one page of information) and find at least six (6) major web characteristics that contribute to the ineffectiveness of the websites. What makes them ineffective? How are they ineffective as web writing? Is the writing itself (the actual text) difficult to follow/understand/bear? Why? What makes the writing poor for the context of the Internet? Remember, this is an analysis paper; don't just say a certain feature is bad, also say why it is bad, showing how that feature detracts from the webpage, so your readers have concrete examples of what not to do when designing a webpage.

Methodology & Concepts
Think about the main characteristics of the sites that make the site poor: writing style, navigation, organization, amount of information, arrangement, design, search engines, etc. As with the first analysis paper, you don't have to write a thorough analysis of each site and how each one develops each aspect of the site, but make generalizations. Notice patterns between different sites; if eight of your sites employ a certain web technique or feature, describe how this feature detracts from the effectiveness of the site and how users may become discouraged by such features. Do any of the sites employ techniques that—if this assignment weren't forcing you to examine the site—would simply cause you to leave, because of lack of information or such poor writing, design, arrangement, navigation, etc. Why? What makes this feature so unbearable as a user?

Again, don't be afraid to critique or compare the different sites to each other. One site may have excellent navigation but a poor visual design; another may look really good but be rather unorganized. Point out characteristics that make a website "ineffective," providing analysis as to why these characteristics detract from the site. Give examples that show your readers what types of things detract from the appeal of a site, why these things detract from the site, and

Making Recommendations
As with the first analysis paper, don't feel as though you have to only mention bad things about the sites. Many features on the web have good and bad aspects—there are trade-offs for implementing certain features. A particular site might employ a feature that is in theory a good idea, but the feature may not work well for that particular site or may be better implemented in a different way. For example, many websites often employ features like Flash to "spice up" a webpage, but in effect just slow down the loading of the page; the site could accomplish the desired techniques or outcomes by using HTML and professional-looking images. Explain how an intended feature may be a good idea, but possibly better implemented if implemented a different way.

Your Finished Paper
When you complete this paper, you should now have a good overall analysis of website features that impair websites' effectiveness and repel users. This assignment states above to choose "bad" websites; basically, your paper will be determining criteria for what makes an bad webiste. Together with the findings from your other paper, this assignment will help shape your own website development (hopefully avoiding these techniques).